Monday, January 31, 2011

Sunny Deol discovers importance of promotion after ‘Yamla Pagla Deewana’

  Sunny Deol has been in Bollywood since almost last three decades but he has learnt the benefit of promotion of a film only after the release of his last movie Yamla Pagla Deewana, which starred his dad veteran actor Dharmendra and his brother Bobby Deol. The 54-year old action hero has learned the trick of promoting films and how it helps in the success of a movie after they did huge promotional activities for Yamla Pagla Deewana. He never knew that marketing could do wonder a film. Now, sunny knows that marketing and promotions are integral parts of film production. Yamla Pagla Deewana started with a stunning response...

‘Dil Toh Baccha Hai Ji’ collects Rs.15 crore during weekend just from India

  Madhur Bhandarkar has been lucky again as his last week’s release Dil Toh Bachcha Hai Ji has been able to earn Rs. 15 crore during the weekend only from India. It is a great start and indicates its smooth journey at the Box Office. So far, 2011 has been lucky for the filmmakers as all the films released till now have been successful at the Box Office. The other releases include Yamla Pagla Deewana, Dhobi Ghat and No One Killed Jessica and none of them have been disappointed. Speaking about the prospects of his movie, Bhandarkar said that he kept a close watch at the progress of the film in the industry and trade circles....

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